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HRF launches the 2nd International Conference in the Excellence in the Home series- From house to home
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Conference Panel Discussion Speakers
Catherine McMahon, 16th October 2008

Panel Discussion Speakers at the 2nd International Conference in the Excellence in the Home series:
From House to Home

London, November 20th & 21st 2008.
The Queen Elizabeth II Conference Centre

The second International Conference, Excellence in the Home: From House to Home is soon approaching. The organisers, Home Renaissance Foundation, will bring together professionals in various fields who will discuss the importance of the home in ensuring social well-being and make suggestions about what we can do to create thriving homes in the 21st century.

There is a magnificent line-up of speakers for the two panel discussions in the conference.

HOME MANAGEMENT - The home is a space that once constructed needs to be managed so as to create the conditions of well-being.

Maria Julia Prats
, Professor of Entrepreneurial Management and Head of the Department of Entrepreneurship at IESE Business School, Barcelona. She will chair the panel on Home Management. Joining this panel are:

Janine Nahapiet
, Associate Fellow of Templeton College, University of Oxford and of the Saïd Business School. Janine specializes in the links between strategy and organization.  Her activities focus on organization theory and design with a particular emphasis on the challenge of managing effectively across boundaries, within and between firms.

Monica Lindstedt
, Founder, owner and Chair of Hemfrid I Sverige AB,  a company started in 1996 that provides housekeeping and other services related to the home, ranging from childcare and taking care of elderly people to services such as window cleaning and gardening.  Hemfrid now has more than 700 employees and a turnover of 120 million SEK (2008). 

Ignacio Aizpún Viñes
, General Manager of ATAM (Association of Telefónica for the Attention to Disabled People), a company promoting labour force integration in three fields:  industrial laundering, telecommunications and assembly of industrial components. 

- The second panel discussion will focus on Humanity in Urban Planning. The concentration of homes can lead to thriving communities or segmented units. It’s our choice. For this reason, proper urban planning is crucial for the future of society.

Beatriz Plaza
, Senior Lecturer in Applied and Regional Economics, University of the Basque Country, chairs this panel discussion. She graduated with a degree in economics from this university and later from IESE Business School (Madrid) with a Masters in Business Administration.  She will be joined by:

Juan Ignacio Vidarte
, Director General of the Guggenheim Museum, Bilbao. Under his management, the Museum has received numerous awards and prizes since its opening in October 1997. He has published numerous articles and delivered talks on the Museum’s management model and its economic impact.

michael.jpgMichael Hebbert
, Professor of Town Planning, University of Manchester. A chartered town planner, he has taught at Oxford Brookes University and the London School of Economics. He has wide research interests in the design and governance of cities and in the history of town planning and has written extensively on London planning and government. He is editor of the Elsevier research journal Progress in Planning and chaired the design review panel for London Crossrail.

paul_askew.jpgPaul Askew, Strategy Consultant and founder director of the Whetstone Group which specialises in concept formation, market testing and business planning both for the public and private sector. During the last few years, Paul has led the Whetstone team advising on the feasibility of a range of regeneration projects - both urban and rural - and the promotion of UK design to business here and overseas.

Among the Keynote Speakers, Piers Gough, architect and principal of CZWG Architects LLP, will address in this conference the particular importance of urban planning for the overall affect it has on each home. Lawrence Barth, Professor in Urbanism, Graduate School of the Architectural Association, will discuss how the home is a person’s familiar dwelling place to their well-being; and Charles Handy, a leading management expert and social philosopher, foresees the homes of the future where work and living merge and how this can contribute to a better world and a better lifestyle.

The second conference in the Excellence in the Home series will concentrate on the physical space that makes a home: more than bricks and mortar, the participants will learn about the home of the future, the aesthetics of home interiors and its place in city planning. Over the two days of the conference, there will be four plenary sessions and two panel discussions.

In bringing together committed professionals, the second Excellence in the Home conference will contribute to research and dialogue which will then inform both policy and practice in the future.

Media Enquiries: Catherine McMahon


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